Every engineer at Wayfair can now see, in real time, exactly what their code costs, and that's on purpose. Brent Eubanks, FinOps Architect at Wayfair, walks us through what happens when you stop treating AI spend as a finance problem and start treating it as an engineering one. The story that sticks with you: a team was burning $400k a month on an LLM-driven workflow, until they flipped the whole thing on its head - hard-coded logic doing the heavy lifting, AI called in only when it's actually needed. New spend: $80k. It's the kind of move that only makes sense once you realize more agentic autonomy isn't always the win it's sold as. From there we get into the machinery Wayfair has built to make cost ownership feel less like a punishment and more like a superpower: guardrails baked straight into coding copilots, predictive alerts that catch a team blowing its budget before the month even ends, a "spend captain" system that pushes budget decisions down to the people closest to the work, and a genuinely strange new question every tech leader is starting to ask: if you were staffing a company with a team of AI agents instead of people, what would that org chart even look like?

AI models are starting to act like appliances, locked into one narrow way of working, instead of the flexible infrastructure they used to be. Drew Breunig, an AI and data strategist working with the Overture Maps Foundation, joins us to explain why, and what it means for anyone building something that doesn't look like Claude Code. Drew walks through his "Winchester Mystery House" idea: what happens once code gets so cheap to write that the only real bottleneck left is feedback. From there we dig into DSPy: signatures, the GEPA optimizer, and the brand-new Flex optimizer, which rewrites your code instead of just your prompt, complete with a real before-and-after on cost and accuracy. We also get into why so many AI-built apps and websites end up looking identical, the actual difference between an agent and a workflow, what Drew learned a year after shipping a code library with no code in it, and why he thinks the most valuable thing you can do right now is close the laptop and go talk to people.

A pragmatic, data-backed RETEX on balancing developer autonomy with strict AI FinOps controls. It breaks down the mathematical economics of managed SaaS APIs (Gemini 3.5 Flash vs Claude Opus), exposes the massive fixed hardware and engineering overhead of self-hosting MoE models on GCP GKE clusters, and highlights the workflow-destroying memory and prefill latency bottlenecks of local workstation execution. It concludes with a staged, hybrid strategy to achieve predictable costs and model independence.